Loans On Demand Podcast
From Facebook Ads to the latest/greatest CRM, I’m sharing everything a modern Loan Officer needs to thrive in the 21st century. I share everything I learn about Mortgage marketing - ad platforms, automated follow up, referral strategies, sales/conversion tips, team building strategies, and building the mindset of a champion so that you too can defy the odds and win. This show is for Loan Officers and mortgage brokers who understand that technology will either crush their business or transform it. We tell the stories of countless Loan Officers who have adapted and transformed their business models to dominate in this digital era.
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Episodes
Monday May 16, 2022
Monday May 16, 2022
Jim has achieved a great deal of success in life, but only after a lot of setbacks and failures, from which he's realized - “Success comes from the hustle and not quitting.” He believes consistency is the key. It's the small steps you take every day that leads to big wins.
Jim Stryker has been in the mortgage industry for at least two decades, if not longer. He's also operated other enterprises and has a strong interest in home building. He is the creator of the 100M production system. Jim is passionate about high-level mortgage origination, as well as the systems and processes that make working in the mortgage sector a more rewarding experience.
In this episode of the Loans On Demand Podcast, Jim shares with Luke some basic yet powerful techniques for staying consistent in life and meeting your goals. He also goes over several options for loan officers to expand their businesses. Listen in if you want to transform your mortgage business using tried-and-true strategies.
What You Will Learn:
What daily habits help Jim stay motivated.
Why it’s critical to know how to schedule your time.
How he got past the 75 Hard Challenge.
And much more!
Favorite Quote:
“Every day, I strive to improve by one percent.”
Jim Stryker
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula
Monday May 09, 2022
Monday May 09, 2022
Jason wants to inspire those who are terrified of sales to see it as a rewarding activity with the power to change people's lives. His techniques and concepts will make you adore the entire selling process.
Jason Marc Campbell is an international public speaker and sales trainer, as well as the author of Selling with Love and the host of the Selling with Love podcast. He interviews intellectuals from all around the world on issues such as leadership, team building, communication, productivity, and a variety of other topics.
In this episode of the Loans On Demand Podcast, Jason discusses with Luke how he learned a great deal about sales, became passionate about it, and overcame his fear of rejection. He also explains the “four levels of emotions in sales ” and “five loves in selling,” all of which are fascinating to learn about. Listen in to discover the numerous ways for mastering the craft.
What You Will Learn:
What it means to “sell with love.”
Why finding your niche is crucial.
How sales are influenced by emotions.
The advantages of using scripts.
And much more!
Favorite Quote:
“I'm trying to create a world where people sell from a place of love.”
Jason Marc Campbell
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula
Monday May 02, 2022
Monday May 02, 2022
Are you going to live long enough to see the future you've worked so hard for? You can't be sure, of course. Chris can help you attain financial security, both now and in the future while allowing you to spend time doing what you like the most.
Chris Miles, the Founder of Money Ripples, is a Cash Flow Expert and Anti-Financial Advisor. He can show you how to boost your cash flow, develop passive income streams, and generate a lot more money than typical financial experts can. He's the host of The Chris Miles Money Show podcast, which aims to provide listeners with a new perspective on wealth creation.
In this episode of the Loans On Demand Podcast, Chris discusses with Luke some of the common money fallacies that have kept many individuals from achieving their financial independence and peace of mind. If you're looking to fix your money issues and achieve financial freedom, you’re at the right place. Chris covers everything from generating a passive income and personal finance strategy to infinite banking ideas, and a lot more. Listen in and learn how to make your money work for you, so you don't have to work as hard for it!
What You Will Learn:
What money myths do keep people from being financially independent.
How Chris may help you build passive income by implementing several tactics.
Why you should always strive to offer more value to the lives of others.
How to enjoy greater freedom and wealth right now.
And much more!
Favorite Quote:
“All your money is meant to be spent; even if you die it still gets spent going to somebody else. So, how you spend money wisely is the key to achieving financial freedom.”
Chris Miles
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula
Monday Apr 25, 2022
Monday Apr 25, 2022
Many businesses fail because they lack a clear execution plan. Troy creates strategies to help businesses accelerate their growth, and he's joined us on the show to share some of his finest tips.
Troy Sandidge, also known as the Strategy Hacker®, is an award-winning marketing strategist who has spent over twelve years developing long-term plans and scalable systems for startups, small businesses, and Fortune 500 companies. He also hosts iDigress, a top 1% marketing podcast, and is the author of Strategize Up: The Simplified Blueprint to Scaling Your Business.
Loan officers are often caught up in the day-to-day rigors of their jobs. Many a time, they don't have the processes or structures in place to scale and efficiently manage their time. In this episode of the Loans On Demand Podcast, Troy discusses with Luke how to leverage the power of planning to make your business flow smoothly. “There are no limits to the growth a business can achieve,” your guest says, “with the correct strategy development, implementation, and execution.”
What You Will Learn:
How Troy strategizes up businesses.
Why it's critical to strike a work-life balance.
How to reach your target audience on social media.
Why email isn't going away any time soon.
What the next big thing is in digital marketing.
Why building community is so important.
And much more!
Favorite Quote:
“While knowledge is powerful, it may be rendered useless without action.”
Troy Sandidge
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula
Monday Apr 18, 2022
Monday Apr 18, 2022
Brian's focus, hard work, and determination set him apart from the crowd, allowing him to carve out a name for himself as a leader in the mortgage sector. His life experience may serve as a lesson for many business owners and aspiring leaders who wish to grow their businesses and see their employees thrive.
Brian Covey is now a Vice President in the mortgage market with loanDepot, one of the country's top five lenders. He’s also a speaker, author, and podcaster. In 2020, he launched The Brian Covey Show, interviewing successful people who surmounted obstacles to achieve their objectives. He was a professional soccer player in the past and had the honor of representing the United States at the Olympic Games.
Brian attributes his success to sports psychology, which helped him strive in any situation. He always focuses on growing personally and building a winning team for his business. “Our current team has experienced tremendous growth from $200M to over $3B in annual funding in less than four years,” Brian says. In this episode of the Loans On Demand Podcast, he walks Luke through the process of making his goal a reality, as well as discusses numerous tactics for building a path to success in the mortgage industry.
What You Will Learn:
Why Brian emphasizes defining success on your own terms.
How to grow your social media presence and build your network the right way.
What makes LinkedIn one of the most effective social media platforms.
Why it's important to be surrounded by people who are driven by a purpose in life.
And much more!
Favorite Quote:
“Life is too short to not do what you love.”
Brian Covey
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula
Monday Apr 11, 2022
Monday Apr 11, 2022
Mark is on a mission to change the way you think about your money, your economy, and your future. He can help you take charge of your finances and safeguard your future in a way that no one else can.
Mark Willis is a CERTIFIED FINANCIAL PLANNER™, a Best-Selling Author, a Podcaster, and the Owner of Lake Growth Financial Services. He has helped hundreds of people reclaim control of their financial future and grow their businesses using proven tax-efficient financial solutions. The co-host of Not Your Average Financial Podcast talks about the new, improved ways of regaining financial stability in life on his show.
Mark tells Luke about how he helps individuals grow wealth, become their own source of finance, and produce tax-free income in retirement in this episode of the Loans On Demand Podcast. He goes on to discuss "bank on yourself" and other concepts. Listen in to learn about the various techniques he has to offer to help you achieve financial stability for the rest of your life.
What You Will Learn:
Mark's journey of how he went from having a six-figure student loan debt to owning and running a thriving business.
What “infinite banking" implies and how you may learn to “bank on yourself.”
Why it's crucial to figure out what you want your money to do for you.
How you may stop blowing up your retirement savings and build a financially secure future.
And much more!
Favorite Quote:
“No one should be your money guru, not Dave Ramsey, not me, not anybody, you should be your own money guru.”
Mark Willis
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula
Monday Apr 04, 2022
Monday Apr 04, 2022
Geoff is a former National Sales Trainer with Tony Robbins and has been in the mortgage industry since 2003. Being around Tony early in his career made him realize that if he only changed the way he thought, he could transform his life completely. Thus began his journey of making endless achievements.
Geoff Zimpfer now works with Mortgage Loan Originators and Real Estate Agents to help them harness the power of social media and digital marketing to build a compelling personal brand that gets them recognized and leads to more business. He's also the host of the Mortgage Marketing Radio Podcast and the author of the book named, Disrupt or Die: How to Survive and Thrive the Digital Real Estate Shift.
Geoff excels in simplifying and distilling complex concepts in a way that allows others to apply and act on them. In this episode of the Loans On Demand Podcast, he talks with Luke about how he helps real estate and mortgage professionals grow their businesses and generate more money. Tune in to learn how to stand out as a loan officer in today’s digital world.
What You Will Learn:
How personal development can radically change your life.
What tactics and approaches loan officers may use to attract more business.
Why choosing a niche and focusing on it could be advantageous for loan officers.
What Geoff has to say about “the hybrid loan officer.
And much more!
Favorite Quote:
“I think the mindset is the first place that you need to look at if you really want to accomplish something in your life.”
Geoff Zimpfer
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula
Monday Mar 28, 2022
Monday Mar 28, 2022
“Long-term sales success happens when high trust exists,” Todd says. In the mortgage business, you can have the best intentions in the world, but if you aren't sure how to build trust by asking great questions and offering strong deliverables, you aren't going to be trusted. Todd, dubbed “the Tony Robbins of the mortgage industry,” joins the show to elaborate on the topic.
Todd Duncan is the founder and CEO of The Duncan Group, a mortgage sales training and consulting company. He is a motivational speaker and an author who has written 17 books. Todd was also a top 1% Loan Originator, who financed over 5,000 transactions in twelve years.
This year marks the 20th anniversary of Todd's New York Times bestselling book, High Trust Selling. In this episode of the Loans On Demand Podcast, Todd talks about his life's mission to reach out to every mortgage professional in the industry and make a difference in their lives by using the book's proven strategy. He discusses a wide range of concepts with Luke, many of which will undoubtedly bring you to a new way of thinking.
What You Will Learn:
The three most significant of Todd's fourteen laws in High Trust Selling.
What finest piece of advice Todd received at the start of his career.
How Todd benefited from conducting annual client reviews.
Why it's crucial to stay in touch with past clients, and how to do it effectively.
What the “talk less, sell more” concept is.
How loan officers can build trust with realtors and borrowers.
And much more!
Favorite Quote:
“Transactions will make you a living, but relationships will make you a fortune.”
Todd Duncan
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula
Monday Mar 21, 2022
Monday Mar 21, 2022
The whole purpose of marketing is to help you stand out from the competition in a creative way. With this in mind, Tim and his crew run a marketing agency that specializes in working with realtors.
Tim Chermak is the founder and CEO of Platform Marketing. They deal with one real estate agent in a given market, and their primary goal is to make that agent the best in the region. He's also an author and the host of The Platform Marketing Show, a podcast in which he interviews many of their realtors on how they've built their businesses using Platform Marketing strategies.
Your guest says, “I want to create marketing campaigns that get the public to call my clients, not the other way around.” In this episode of the Loans On Demand Podcast, Tim discusses with Luke many of the tactics they use to assist their clients in accelerating the trust cycle with their leads, thus enabling them to persuade a bigger proportion of those leads to actually work with them.
What You Will Learn:
Why marketing isn't only about generating leads.
How effective retargeting ads are.
What sets Tim apart when it comes to working with realtors.
Why he pushed on making his company's website the ugliest.
How software companies differ from marketing companies.
And much more!
Favorite Quote:
“Marketing is a lot more holistic of an endeavor than just generating a bunch of leads.”
Tim Chermak
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula
Monday Mar 14, 2022
Monday Mar 14, 2022
Since she was a teenager, Wendy has longed to manage her own finances. She's now a seasoned financial advisor. Over the last 25 years, she’s learned how to manage the United States tax and cash system and is here to offer you some tips and tricks to help you “keep more money in your pocket.”
Wendy Barlin, CPA, is a tax strategist, an author, and a professional speaker. She has dedicated her career to assisting people in keeping more of their hard-earned money via tax planning and cash management solutions. Her book called, That’s Deductible! is a must-read for all.
Wendy, a native of Cape Town, South Africa, fell in love with the glitz and glam of the City of Angels while traveling across the world in quest of her dreams. In this episode of the Loans On Demand Podcast, she not only shares her backstory with Luke but also offers loan officers many tax-saving solutions.
What You Will Learn:
How loan officers may save more money on taxes.
Why you should keep your bookkeeping up to date.
Wendy's unique value proposition in a world of commoditized services.
And much more!
Favorite Quote:
“I absolutely guarantee that you'll save tax by organizing your finances.”
Wendy Barlin
Learn more about the Direct to Consumer LO Accelerator here.
Loans On Demand Website: www.loansondemand.io
Loans On Demand YouTube: @LoansOnDemand
Loans On Demand Instagram: @loansondemand
Luke Shankula's Facebook: @LukeShankula
Luke Shankula's LinkedIn: @LukeShankula
Luke Shankula's Instagram: @lukeshankula